I pre ordered The Quarry in hardback from Amazon. £3.99 with free postage. I told Ben MacFarlane and he got one too. A saving of seventeen quid. I then told GC and within 5 mins, the price had gone up to £10.99.
I wish I'd ordered the Kindle version at the same time. It was 3 quid. And then jumped in price too. This was during the programme so they must have realised they were selling shitloads and capitalised.