Not sure if you guys understand how lawsuits work in the states.
Here you don't pay for consumer lawsuits.
I go the the office of the attorney general, say the bike is a defective product, and the warranty was not honored. They then call the dealer. At this point the dealer has the option to make it right, or the attorney general files the lawsuit for me. They sue BMW and the dealer. About 60 days later you sit down in mediation. The attorney general says something to the effect of, "he has been damaged in the amount of 10 million dollars" bmw and the dealers lawyer says, "well bmw wants to pay 3 cents" and they work out a deal. If no deal can be reached BMW and the dealer shell out $15,000 for the first trial. I on the other hand have paid nothing. So its at mediation that they pay. Because it makes financial sense to pay less at mediation then take it to trial, pay lawyers, and run the chance of losing not only the repair costs, but also punitive damages and loss of use damages. At the end of 3 years of trials they could spend several hundred thousand dollars to defend their case, meanwhile I still have not paid anything. Consumer protection is good here. Even if the attorney general rejected the case a lawyer does the case and takes a portion of the settlement. Why would they? Because BMW is not stupid. They will pay up at mediation for a lessor amount.
The reason they reject claims is because 90% of people will never bother to sue, and they make the money up. Its also less expensive to settle at mediation then to do the repairs. They basically have to refund my purchase of the bike at most, and if they can escape with a $5000 settlement at mediation, they make out better then paying for the cost of the bike.
Hope this explains it to you.
This is what they really want to avoid.
http://autoweek.com/article/recalls/toyota-frame-settlement-could-cost-company-34-billion